See You in Tucson

Every February, the gem world finds its way to the desert. 

From February 2 to February 6, 2026, Prima Gems will be in Tucson for AGTA GemFair, bringing a fresh selection of stones and a full spectrum of color to start the year.

You’ll find us at Booth 822, from sunrise to last call. We’ll have every shade under the sun on display, along with new stones we’re excited to share and pieces worth spending time with in person. Whether you’re sourcing for upcoming projects or simply want to see what’s new, we’d love to welcome you by.

AGTA registration is required to attend, and details can be found directly on our site.

If you’d like to book time with us during the show, you’re welcome to do so. Appointments are available for those who prefer a dedicated moment to review stones or talk through ideas, but they’re never required. Feel free to stop by whenever it works for you.

We’re looking forward to another Tucson — and to seeing familiar faces, new projects, and fresh inspiration come together.

Culture Notes:
Jewelry has always attracted intensity — sometimes admiration, sometimes impulse. In The Stone Room, we’ve explored both ends of that spectrum, from a Louvre theft that moved suspiciously fast to a Fabergé piece that disappeared in an even stranger way.
Read more in The Stone Room.